A practical briefing for decision makers who need to prioritise risk and deploy practical controls.
Contents
- Phishing, Business Email Compromise, and Deepfake Scams
- Ransomware and Ransomware-as-a-Service
- Credential Theft and Weak Identity Controls
- Supply Chain and Third-Party Exploits
- Insider Threats – Malicious or Negligent
- Poor Patch and Asset Management
- Cloud and SaaS Misconfigurations
- Regulatory and Compliance Risks
- AI-Enhanced Threats
- The Human Factor – Culture and Awareness
- Defensive Priorities for Mid-Sized Firms
- Conclusion
1. Phishing, Business Email Compromise, and Deepfake Scams
Phishing is still the primary entry point. Generative AI has industrialised it. Messages now read cleanly, reference real projects, and mirror internal tone. They steer staff toward credential capture pages, malicious attachments, or payment fraud.
Business Email Compromise
Impersonation of executives or suppliers to push urgent payments or send sensitive data remains a top financial risk. Losses can be catastrophic and insurance is often denied if basic verification was missing.
Deepfake Social Engineering
Attackers now use convincing synthetic voice and video to authorise payments or change bank details. A short video call with a fake CFO is enough for many teams to override caution. The tooling is cheap, fast, and good enough to deceive under pressure.
Why medium firms are exposed:
- Lean finance teams with informal or inconsistent verification processes.
- Limited awareness training compared to large enterprises.
- Operational culture that prizes speed over control.
2. Ransomware and Ransomware-as-a-Service
Ransomware is a mature crime model. It now combines encryption with data theft and reputational coercion. Some operators add direct outreach to your customers and suppliers to maximise pressure.
Ransomware-as-a-Service lowers the barrier for attackers. Affiliates rent tooling, buy initial access, and run campaigns at scale. Medium-sized firms are targeted because downtime is intolerable but security staffing is thin.
Common control failures: no offline or immutable backups, backup systems reachable from production, patching delays on internet-facing devices, and flat networks that allow lateral movement.
3. Credential Theft and Weak Identity Controls
Passwords remain the soft underbelly. Adversaries harvest credentials via phishing, password reuse, and dark market dumps. Once in, they exploit weak MFA and over-privileged accounts to pivot across mail, file shares, chat, and CRM.
Cloud platforms are particularly exposed. One compromised tenant admin account can lead to domain-wide compromise inside minutes.
4. Supply Chain and Third-Party Exploits
Mid-sized organisations live in a mesh of SaaS tools, MSPs, APIs, and open-source components. Attackers aim for the weakest link. Compromised updates, poisoned packages, and MSP tool abuse can deliver malware at scale and with trust.
Practical implications:
- Your environment can be breached through a vendor you trust.
- Your firm can be used as a bridge into larger clients.
- Update authenticity and package hygiene deserve the same scrutiny as perimeter controls.
5. Insider Threats – Malicious or Negligent
Insider risk is not a niche problem. Departing staff with lingering access, careless data handling, and deliberate theft of client lists are routine. Mid-sized firms often lack the telemetry and process discipline to detect and deter this early.
Average losses are significant and frequently exceed the cost of preventive controls that were deferred.
6. Poor Patch and Asset Management
Under-resourced teams lead to patch lag and asset drift. Old VPN appliances, forgotten web apps, and exposed admin interfaces are harvested within hours of new CVEs being published. Shadow IT compounds the issue – you cannot secure what you do not know exists.
7. Cloud and SaaS Misconfigurations
Misconfigured buckets, excessive privileges, stale admin accounts, and exposed APIs are still common. Attackers actively hunt for these because one misstep can expose large volumes of data without needing a traditional exploit.
Insurers increasingly scrutinise configuration hygiene. Misconfiguration that amounts to negligence can void cover.
8. Regulatory and Compliance Risks
Breaches trigger legal and financial obligations. Under GDPR, PCI-DSS, and sector rules, you may need to notify regulators and customers, face fines, and manage litigation. Extortion groups know this and leverage the threat of regulatory pain during ransom negotiations.
9. AI-Enhanced Threats
Adversaries use AI to scale phishing, obfuscate malware, and speed up exploit development. They craft believable personas and automate reconnaissance. Traditional awareness content is less effective when every lure is polished and contextually accurate.
10. The Human Factor – Culture and Awareness
Technology is necessary but insufficient. If staff treat security as someone else’s job, controls fail at the point of use. Culture, training, and simple reporting routes are essential. Attackers bank on confusion and haste. Your defence is clarity and discipline.
11. Defensive Priorities for Mid-Sized Firms
Do not chase every product trend. Build a disciplined baseline first. The following priorities deliver outsized risk reduction without copying enterprise budgets.
- Strong identity controls – MFA everywhere with phishing-resistant methods where feasible. Enforce least privilege. Remove standing global admin rights. Use conditional access and monitor for risky sign-ins.
- Phishing defence and process discipline – Continuous training and testing. Hard payment verification rules for bank detail changes and urgent transfers. Require out-of-band confirmation for sensitive requests.
- Ransomware resilience – Maintain immutable backups with offline copies. Segment backup networks. Run restore drills quarterly. Treat backup success as unproven until you have tested a full restore.
- Patch and exposure management – Maintain a live inventory. Automate patching for endpoints and servers. Track internet-facing services and close exposures quickly. Retire or isolate legacy systems.
- SaaS and cloud hardening – Review configurations regularly. Apply role based access control. Enable logging and alerting. Remove dormant tenants, apps, and keys. Rotate secrets on schedule.
- Vendor and supply chain assurance – Set minimum security requirements for MSPs and SaaS vendors. Limit and monitor third-party access. Validate update provenance and use signed packages.
- Insider risk management – Tighten joiner – mover – leaver processes. Monitor sensitive file access. Watermark exports where appropriate. Educate staff on data handling obligations.
- Incident response readiness – Keep a concise, role based playbook. Define decision authority, communication templates, legal and PR contacts, and forensics partners. Practice through tabletop exercises.
- Regulatory preparedness – Map personal and payment data. Encrypt at rest and in transit. Establish breach notification procedures. Keep a record of processing activities that is accurate and current.
- Security culture – Leadership must treat cyber risk as a core business risk. Reward early reporting. Remove blame for near misses. Clarity and speed beat silence and fear.
Execution tips:
- Adopt a 90 day roadmap – identity, backups, and patching first.
- Measure ruthlessly – time to patch, restore success rate, phishing failure rate, dormant admin count.
- Keep runbooks short – one page per scenario, with names, numbers, and exact steps.
- Automate where possible, but never assume automation equals assurance.
Conclusion
Medium-sized organisations face the same families of threats as large enterprises, but with thinner margins for error. The dangerous pattern is simple – phishing and credential theft open the door, ransomware or data theft monetises the access, and weak process discipline turns an avoidable incident into a crisis.
The answer is not to buy every tool. but rather to execute the basics – strong identity control, verified payments, resilient backups, patch and exposure control, and clear incident playbooks.
Implement these measures consistently and you will close most of the practical attack paths that threaten your IT infrastructure and business operation.